Sears Real Estate



Posted by Sears Real Estate on 12/11/2017

Selling a home may prove to be a long, arduous process. However, if you act as a reasonable home seller, you can identify home selling challenges and overcome such problems without delay.

Now, let's take a look at three tips that you can use to become a reasonable home seller.

1. Learn About the Housing Market

Real estate is complex, particularly for home sellers. Fortunately, many housing market resources are available to help you become a real estate expert.

For example, any home seller can perform an online search to evaluate the housing market in any city or town. Then, a home seller can use this real estate data to analyze the prices of houses that are similar to his or her own and price a residence appropriately.

Home sellers also should look at the prices of recently sold houses in nearby areas. That way, a home seller can find out whether he or she is preparing to enter a seller's or buyer's market and plan accordingly.

2. Try Not to Get Too Emotional

Let's face it Ė any home selling journey likely includes plenty of ups and downs. But a home seller who understands the best- and worst-case home selling scenarios may be better equipped than others to stay calm, cool and collected, even in the most challenging situations.

Although a home seller may expect his or her home to sell quickly, it is important to set realistic expectations before you list a residence. This will enable you to avoid potential pitfalls that otherwise can prevent you from achieving your home selling goals.

For example, a home seller who receives a home appraisal will have a good idea about the true value of his or her house. And if the home seller receives a home offer that falls well below the appraisal amount, he or she won't feel disappointed. Instead, this home seller should have no trouble politely declining or countering the proposal.

3. Consult with a Real Estate Agent

If you're unsure about how to price your home or promote your house to the right groups of homebuyers, it often pays to get expert help. Lucky for you, real estate agents are available in cities and towns nationwide, and these housing market professionals can help you make informed home selling decisions.

A real estate agent possesses comprehensive housing market expertise and is happy to share his or her home selling insights with you. This means if you ever have questions about what to include in a home listing, your real estate agent can help you out. Or, if you are uncertain about whether to upgrade your house's interior or exterior, your real estate agent is available to provide honest, unbiased home improvement recommendations.

Becoming a reasonable home seller can make a world of difference in any housing market, at any time. Take advantage of the aforementioned tips, and you can quickly and effortlessly navigate the home selling journey.




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Posted by Sears Real Estate on 10/23/2017

Want to use photos to showcase your home? Taking the right photos and cropping them effectively could help you accentuate your home's positives, and ultimately, increase your chances of generating significant interest in your residence. You don't need to be an expert photographer to photograph your residence effectively, either. In fact, here are three tips to help home sellers take great pictures of their residences quickly and effortlessly: 1. Take as many pictures as possible to get the perfect shot. Even novice photographers can avoid blurry pictures if they take a large variety of home photographs. Remember, there is strength in numbers, particularly when it comes to photographing your residence. And home sellers who take tens or even hundreds of photographs should be able to find pictures that highlight the quality and appearance of their residences. Don't forget that the pictures you take likely will be the first thing a homebuyer sees when he or she views your home's listing on the real estate market. As such, pay close attention to your photos and avoid using any that could provide a poor first impression. 2. Use lighting to your advantage. Dark, dreary photographs may leave a homebuyer confused, leading him or her to consider alternatives. Comparatively, home sellers who use plenty of lighting will make it easy for homebuyers to see exactly what their residences are all about. Lighting can help accentuate the beauty of your home's kitchen, bathroom or any other space. As a result, you should be unafraid to use lighting to highlight the value of your residence at all times. 3. Get feedback from a real estate agent. Photographs can serve as a valuable asset in your quest to find interested homebuyers. And with added support from a real estate agent, you'll be able to maximize the value of your photographs. A real estate professional can offer guidance and insights throughout the home selling process and ensure your photographs help you highlight your home to the right homebuyers consistently. Furthermore, this professional might be able to help you crop and edit photos as needed. Finding the right real estate agent is essential, as this professional will help you simplify the home selling process. For those who are fortunate enough to work with a qualified real estate expert, you'll be better equipped to promote your residence using high-quality images. How you photograph your home may seem like a minor consideration at first, but home sellers who dedicate plenty of time and resources to take outstanding pictures may benefit from an accelerated home selling process. Ideally, you'll want to do whatever you can to generate as much interest in your home as possible. And with the aforementioned photography tips, you'll be better equipped to grab images that showcase the true value of your home and will help your residence garner interest from large groups of homebuyers. Take advantage of first-rate pictures that illustrate various rooms in your home, and you'll be able to improve your chances of making your house attractive to homebuyers and selling your residence quickly.





Posted by Sears Real Estate on 9/11/2017

Millennials are often a topic of discussion in everything from jobs to cars to real estate. They are the generation who is changing the way we think about so many things. So, when it comes to selling your home to younger buyers, thereís certain things you may want to consider to raise the appeal of your home. Hereís what Millennials are looking for and what you can do to entice them in the home buying process: Young People Want Something Move-In Ready Millennials are young professionals who donít want to make the time for home improvement projects. These buyers are typically looking for something thatís known as ďturnkeyĒ or move-in ready. Other groups of Millennials are more creative and see a vision in the home they buy, investing in the right property over time. What Sellers Can Do: The biggest thing you as a seller can do is be sure that the home displays all of its potential in each area. Even if your home isnít move-in ready be sure that potential buyers understand what needs improving. Updated Kitchens And Baths Are A Must... Maybe Most home buyers desire a home with brand new kitchen and bath fixtures. Younger buyers have limited budgets and updates to both the kitchen and the bathroom are among the most expensive renovations to complete. On the sellerís side of things, however, these updates may not be within the budget either. It may not add enough value to the home in order to make updates worth it. Also, even with updates, the style of a kitchen or bathroom may not gel with the desired style of the buyer. What Sellers Can Do: Update the big things in the kitchen and bathroom where needed. The purple tile in the bathroom may appear ugly to you, but a buyer could find some great potential in it. Just be sure the kitchen and bath appear clean and have the basics such as storage areas in them. Big Open Kitchen The younger crowd likes bigger kitchens for entertaining and cooking elaborate meals. Millennials also like a lot of storage to keep things organized, simple and neat. They are the generation known to be ďminimalists,Ē and their preferred style holds true to this. What Sellers Can Do: Sellers should at the minimum be sure that there is adequate storage available in the kitchen. When staging the home, take any unnecessary furniture pieces out, so that they donít deter from the size the kitchen appears. Staging Your Home Overall, one of the most important things that sellers can do to appeal to young buyers is to stage the home well. While itís often up to the buyer to create their own vision, having the home staged helps to ignite the creativity in the mind of the buyer. By using some of the above tips, you can help to make your home appeal to a younger demographic who are looking for very specific things in a home. Even if you donít think your home can meet these expectations, youíll be surprised what a little creativity can do!





Posted by Sears Real Estate on 5/29/2017

When you sell your home, thereís a cost associated with getting a return on your investment. Certain mistakes that many sellers make when deciding to sell their home can actually cost thousands of dollars in expenses. Before you decide to sell, read on to see what you can do to avoid unnecessary consequences.


Hire A Professional To Sell Your Home


Many people think that they can sell their home on their own. Itís the best practice to hire a professional to sell your home. Even in a sellerís market, a realtor can help you to get the best price on the sale of your home.


Remove Your Things Before The Sale Of The Home


Your clutter will undoubtedly affect the value of your home. People canít see what their life would be like in your home if thereís too many things in the way. While one manís trash sometimes is another manís treasure, it certainly isnít in the case of selling your home. 


Donít Leave An Empty House For The Showing


While too much clutter is bad, it does make a difference for the home to actually be lived in. If possible, donít leave a completely empty home. Buyers need something to help them visualize what life will be like living in the home. Home searchers want to see how functional the home will be for them. 


Donít Neglect Repairs


You should take care of any repairs that need to be made before your home goes on the market. Any repairs that you donít make will likely be discovered during the home inspection. Before you even list your home, make sure that you take care of any major issues that are around your home like a leaky roof or cracked tile. This will save you a major headache later, because you wonít need to scramble to fix things after the home inspection. Buyers will also be more impressed with the home if thereís little to fix. 


Donít Overprice Or Underprice Your Home


If you donít properly price your home, it could lead to a few major issues. You may be left wondering if you could have made more money on your home. On the flip side, your home could sit on the market for a long time, leaving buyers wondering what could be wrong with your property as to why itís not selling.


Be Sure To Stage The Home


People will purchase a home based on what they see and how they feel. If your on-the-market home doesnít look polished, there will be less interest in it. You donít need to go overboard and make your home look like something out of a magazine, just make sure itís clean. Things like dirty laundry on the floor, trash laying around, and papers on the tables are big turn offs for buyers. 


With a little planning, the sale of your home should be a smooth and profitable one.





Posted by Sears Real Estate on 11/7/2016

1. Stage your home. According to the Real Estate Staging Association, homes that are staged sell on average 78% faster than the competition. Staging is more about creating a mood than moving furniture around. Staging makes a house look bigger, brighter, cleaner, more inviting and best of all makes buyers want to buy it.

2. Donít forget the outside.
Stage the exterior of your home too. Fresh paint, updated landscaping and welcoming lawn furniture will help will a quick sale. Buyers often look for an outdoor space that they can enjoy with friends and family.

3. Make your home available.
Homes that donít get shown donít get sold. Try to accommodate as many appointments to view your home as possible. In todayís market, there are many vacant properties that can be shown anytime. Restrictive time frames, appointments that have to be set far advance will usually result in a buyer crossing your place off the list.

4. Get real about pricing.
Try to be the best deal on the market. Homes that are priced correctly will sell quicker and get a higher sale price than those that have sat on the market. Todayís educated buyers are familiar with comparable sales in the area. They will flock to a home that looks like a great deal. Competitively priced homes get the most traffic and at times even receive multiple offers.

5. Pay attention to the competition.
Look at the price that homes that are similar in style, condition and location have sold for. Attend some open houses and honestly size up your competition. Try to look at your competition from the Buyers point of view removing all emotion you may have tied to your home. Keep constantly updated on changes in the market and try to stay ahead of the curve.